Privacy Notice

Intuitive Business Intelligence Limited values your privacy and is committed to protecting your personal data. This Privacy Notice explains how we collect, use, store, and protect your information in compliance with the General Data Protection Regulation (GDPR) and other applicable data protection laws. This document is designed to provide transparency and help you understand your rights in relation to the personal data we hold about you.

Data We Collect

• Personal Information Provided by You: We collect personal data directly from you when you interact with us. This may include your name, contact details, identification documents, and any other information you provide when using our services or contacting us.
• Automatically Collected Data: When you use our website, we may automatically collect information such as IP addresses, browser types, device information, and usage data through cookies and other tracking technologies.
• Data from Third Parties: We may receive information about you from third parties, such as business partners, credit reference agencies, or other entities that are lawfully allowed to share your data with us.

How We Use Your Data

We use your personal data for the following purposes:

• Service Provision: To provide the products or services you have requested, manage your account, and fulfil contractual obligations.
• Customer Support: To respond to your inquiries and support requests effectively.
• Marketing Communications: With your consent, we may send you promotional offers, newsletters, or other marketing communications.
• Legal Compliance: To comply with our legal and regulatory obligations, such as financial record-keeping.
• Website Improvement: To monitor and analyse usage trends to improve the functionality of our website and services.

Legal Basis for Processing

We process your personal data on the following bases:

• Consent: Where you have given consent for specific processing activities.
• Contractual Necessity: Where processing is required for the performance of a contract to which you are a party.
• Legal Obligations: Where processing is necessary to comply with a legal obligation.
• Legitimate Interests: Where processing is required for the legitimate interests of Intuitive Business Intelligence Limited, provided it does not override your rights.
• Vital Interests: Where processing is necessary to protect someone’s life.
• Public Task: Where processing is necessary for performing a task in the public interest or for official functions.

Data Sharing

We may share your personal data with:

• Third-Party Service Providers: Who assist us with our business operations, including IT services, marketing, and payment processing.
• Regulatory Authorities: If required by law, we may share your data with regulatory authorities or law enforcement agencies.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your personal data may be transferred as part of that transaction.

Data Retention

We process and retain personal data in accordance with the documented instructions of our clients (the data controllers). We do not determine retention periods for this data. Personal data is retained, returned, or securely deleted in line with our contractual obligations and the controller’s instructions. For information on how long your data is retained, please refer to the privacy notice of the organisation that collected your data.

In limited circumstances where we act as a controller or have independent legal obligations (for example, in relation to marketing communications, legal compliance, or website analytics), we retain personal data only for as long as necessary for those purposes and in accordance with applicable laws.

Security of Your Data

Intuitive Business Intelligence Limited takes the protection of your data seriously and has implemented appropriate technical and organisational measures to prevent unauthorised access, misuse, or loss of personal data. This includes:

• Encryption: Encrypting data where appropriate to protect its confidentiality.
• Access Control: Restricting access to personal data to authorised personnel only.
• Staff Training: Training our staff on data protection principles and how to handle personal data securely

Your Rights

Under the GDPR, you have the following rights regarding your personal data:

• Right to be Informed: You have the right to be informed about the collection and use of your personal data, usually fulfilled by this Privacy Notice.
• Right to Access: You can request a copy of the personal data we hold about you.
• Right to Rectification: You can ask us to correct any inaccurate or incomplete personal data.
• Right to Erasure: You may request the deletion of your personal data in certain circumstances.
• Right to Restrict Processing: You can ask us to restrict the processing of your data under specific conditions.
• Right to Data Portability: You have the right to receive your personal data in a structured, machine-readable format.
• Right to Object: You can object to processing activities based on legitimate interests or direct marketing.

Cookies

Our website uses cookies and similar technologies to collect information and enhance your browsing experience. For more information, please see our Cookie Policy, which details the cookies we use and how you can manage your cookie preferences.

Contact Us

If you have any questions or concerns about this Privacy Notice or our data processing practices, please contact our Data protection Officer at:

• Email: privacy@weareintuitive.com
• Address: No1 Whitehall Riverside, 1 Riverside Way, Leeds LS1 4BN

Contacting the ICO

If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO). The ICO can be contacted as follows:

• Website: https://ico.org.uk/
• Telephone: 0303 123 3
• Address: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

Updates to This Privacy Notice

We may update this Privacy Notice periodically to reflect changes in our data processing practices or legal requirements. Any significant changes will be communicated to you through our website or other appropriate channels.This Privacy Notice was last updated on 20^th April 2026.